I was soaking in the Mid-Autumn Festival mood along the 40m long illuminated Disney Tsum Tsum tunnel. While marveling at the pretty lights and cutesy lanterns, it was obvious that this exhibition was (yet) another huge hit. Disney is a masterclass when it comes to the art of branding. Here are 3 branding lessons we can learn from Disney. #1: A Brand Must Constantly Innovate I remember watching the animated musical The Little Mermaid back in 1989. It was a box-office hit. Then came Beauty and the Beast in 1991, Aladdin in 1992, Toy Story in 1995, Monsters Inc in …