Radio 938 Live A Slice of Life With Lionel Lim
Thank you Radio 938 Live for the invitation.
Despite this being my third time on national radio, I’m still excited for a few reasons. Naturally, it’s a different feeling as I’m visiting the brand new Mediacorp campus at Stars Avenue. Looking at the swanky silvery metallic façade and comparing it to the old premises at Caldecott Hill, I’m fortunate to have memories of both places as each exudes a different vibe.
Secondly, of course, I’ll be on air with radio host Eugene Loh of “A Slice of Life” fame, the popular motivational radio programme in Singapore.
It’s always fun to be on radio because unlike email interviews where the questions are given beforehand and your answers can be properly scripted, being on a live radio show tests your ability to think fast and rationally while plugging your own brand.
As with the trailer I did for the radio show, I shared nuggets of wisdom on how one can build a powerful brand. In particular, I zeroed in on the 3Ps which is essentially my tagline.
When you learn how to better package, promote and present, you are able to get better results in all aspects of your life. And these skills once learnt, will help propel you forward both professionally and personally.